Poste :
About the role
As a Webmaster & Digital analytics specialist, you will contribute to the management and optimization of the Orange Wholesale International website, the Click portal, and occasionally other Orange sites, working closely with the Digital Platforms Manager.
In addition to ensuring proper implementation of UX recommendations and keeping content up to date, a key part of your role will be configuring and analyzing digital performance data to enhance website performance and user engagement.
You will also ensure that outdated pages are properly deactivated, with the necessary redirections in place to avoid 404 errors, while continuously monitoring data to support improvement initiatives.
Your key missions will include:
- Digital analytics and SEO:
- Configuring and maintaining dashboards on Looker Studio
- Defining and implementing a tagging plan for website paths/pages
- Analyzing data to provide actionable insights and recommendations
- Managing technical SEO (site performance, indexing, structured data) to improve visibility and traffic
- Website and content management:
- Publishing, updating, and maintaining website content to ensure it is always accurate and current
- Ensuring proper implementation of UX recommendations and managing content structure for a smooth user experience
- Ensuring outdated pages are properly deactivated, with redirections in place to avoid errors (e.g., 404 pages)
